I Hate You Sarah Marshall

First of all, sorry about the hiatus. I was away for Spring Break in sunny Folly Beach, South Carolina for a fun-filled week of frisbee, beer, and sunstroke. But i'll write about that in more detail in another article.

The theme for this post came from when I was driving around Chicago tonight and saw some interesting billboards:





Also on the billboard, but not as obvious as the smack-talk, is the URL www.ihatesarahmarshall.com. My interest piqued, I checked out the site as soon as I got home. Apparently it is the brainchild of Peter Bretter, a TV composer who was recently dumped by, you guessed, Sarah Marshall, the attractive star of Crime Scene. The posts go from him being hilariously spinelessly in love with her at the earlier blog posts and hating her towards the end. He used the money he made from selling her engagement ring (which he never got to use) to make these hate billboards.




Or so you would think. Really the site and the billboards are a really well done teaser for the upcoming movie from the director and producer of 40-Year Old Virgin and Knocked Up, called Forgetting Sarah Marshall. No, there is no real Peter Bretter and no real billboard war. Its just brilliant advertising. Looks like its gonna be a pretty good movie, and exceedingly well hyped.